ATV

ATV (Author Television) is the oldest Russian private TV company. It was founded in the USSR on September 15, 1988 by Anatoly Malkin and Kira Proshutinskaya. It reached its height in popularity in Russia in the 1990s. The television company was founded on September 15, 1988 with the support of the cooperative of the architect Yuri Makarov (a story about him was previously filmed in the program "Peace and Youth", where Kira Proshutinskaya worked). The name ATV was coined by Anatoly Malkin. He deciphered the name as "alternative television", but Malkin's friend and colleague Vladimir Voroshilov suggested the "author's television" option, since in his opinion, the "alternative" decoding was inappropriate. For the first three years, ATV produced projects within the framework of the Main Edition of Programs for Youth, from which Malkin and Proshutinskaya came out. The first program of the TV company was the "Press Club" talk show, which aired in September 1989. The first documentary film "Circle", which told the story of the Komsomol. Also in 1988-1990 ATV made stories for the program "Vzglyad". In the period from 1990 to 1992, the first program of the Central Television (later on the 1st channel Ostankino) on Monday evenings aired the channel "Author's Television", which was a block of programs of ATV's own production. From November 1991 to 1996, the company was the founder and partner of the creative association "New Studio" of the RGTRK "Ostankino". In addition, the studio produced a weekly TV block called "New Studio Presents" for Channel One Ostankino. In September 1992, ATV became the main contractor for Channel 4 Ostankino, which was placed under the authority of New Studio. From 1994 to 1995, together with the television companies VID and REN-TV, it was a member of the Association of Independent Television Producers, which became the founder of ORT.