Snoop Dogg hosted the 2026 MTV Video Music Awards on September 27 at Los Angeles’ Peacock Theater, the first return to the city since 2017. After Madonna opened the show, he said: "Madonna just killed it. Now, that is an icon. One thing I wanna say is, she ain’t a virgin no more." He told the crowd he first refused to host when the show was not in L.A., then accepted once it moved, promising winners "special, sticky, icky, icky." Madonna was the most-nominated artist and won Artist of the Year. Snoop introduced Raye, calling himself one of her biggest fans, before her VMA debut of "Where Is My Husband!" He rapped snippets of "Gin and Juice" and "Drop It Like It’s Hot," and led the audience through the chorus of "Juice." The show aired on CBS and MTV and streamed on Paramount+ Premium. Accounts of Madonna’s acceptance speech differ. The wire summary said she reflected on her decades-long career and encouraged younger artists to believe in themselves. Elle Magazine reported she remembered a manager saying her career was over. The Daily Mail reported she made a crude joke before forgetting which award she won.
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Her advice to younger artists about believing in themselves came across as genuine and encouraging.
Madonna winning Artist of the Year shows she still connects with fans after all these years.
Snoop's opening joke about Madonna fit the fun vibe of the VMAs and was a nice nod to her classic hit.
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