LeBron James Maybach Set for Charity Auction

A custom Mercedes-Maybach S 680 designed to LeBron James’s specifications will be auctioned by Gooding Christie’s at Retromobile New York on November 20–21, 2026. It is one of two nearly identical cars James commissioned; he will keep the other, so the auction car was not his personal-use vehicle. The sedan features light-ivory paint, blue leather with porcelain stitching, James’s crown emblem in place of the traditional V12 badge, and Akron’s coordinates; it retains a 6.0-liter V12 engine. Proceeds will benefit the LeBron James Family Foundation’s I PROMISE program, which supports students and families in Akron, Ohio.