Loss of leadership & retirement
Hewson announced that if the Coalition lost the 1993 election, he would resign as Liberal Leader. However, he changed his mind after the election and decided to not resign as Leader due to his objection to John Howard as his replacement, and the uncertainty this would create for issues like the Native Act and the Republic issue. Hewson felt he had to remain Leader, believing that Howard failed his Liberal leadership tenure from 1985 to 1989 and would not be a good leader of the party. Hewson also rejected suggestions like the one made by Senator Michael Baume that he was being used by Andrew Peacock and his supporters to block Howard from returning. Hewson defeated Howard in a post-election party leadership challenge in March 1993, which included the nomination of Bruce Reid, Member for Bendigo.
However, Hewson was not guaranteed to still be Coalition Leader by the time of the next Federal election in early 1996. Liberal MP's such as Peter Costello and Bronwyn Bishop consistently undermined his leadership over the subsequent year; the media coverage of Bishop's transfer from the Senate to the House of Representatives in 1994 damaged Hewson in a similar fashion to how the Joh for Canberra campaign damaged John Howard in the 1980s. Through persistent questions over his leadership, Hewson's consistent response was that "leadership is not an issue". Highly regarded Australian psephologist Antony Green believes that had the former deputy Liberal leader Fred Chaney not retired in 1993 he could have succeeded Hewson as Liberal leader in 1993. Chaney was described by Hewson as "the little ***** from the West".
As well as staying as Leader after the 1993 election defeat, Hewson also appointed himself Shadow Minister for Arts and Heritage, a position he held until the end of his leadership in May 1994. During this time he shadowed Arts Ministers Bob McMullan and Michael Lee.
In 1993, during Parliamentary question time, Hewson declared to Paul Keating that the passing of the Mabo act would be "a day of shame" for Australia, stating that an alternative solution should be sought for the Aborigines. Hewson claimed his inflammatory remarks were directed at Keating's policy and not extinguishing pastoral leases, but he never explained what better solution he was seeking and never withdrew his offensive remarks. In 1994, Hewson declared Fightback! to be dead. Around the same time, he declared his support for the Mardi Gras. Although the Labor Treasurer John Dawkins had presented a badly received 1993/1994 budget, Hewson seemed to not be making any momentum against the Federal Labor government as he had done in his previous parliamentary term. Hewson gave a speech arguing that hardline Monarchists were an anachronism, which resulted in John Howard storming into his office and shouting that Australia would be a republic over his dead body.
In early 1994, Labor Minister Ros Kelly became involved in a scandal known as the 'sports rorts' affair, which eventually led to her resignation. Kelly had previously stated that Hewson would be the only one resigning. In May 1994, Hewson asserted that he was leader of the Liberal party, and was surprised by negative internal party polling on an episode of Lateline, which led to his falling out with Liberal Federal Director Andrew Robb. Hewson attempted to silence leadership speculation in general by calling a leadership ballot on 23 May 1994. However, he lost the vote and the leadership to Alexander Downer, who had undermined Hewson while acting as Shadow Treasurer. Hewson had also lost the support of Federal Liberal Party President Tony Staley and Andrew Peacock, who had supported Hewson four years earlier and against Howard's 1993 leadership challenge. Staley broke it off with Hewson after being informed by fellow Liberal party member Ron Walker of difficulties in fundraising following the 1993 election defeat. Staley believed Hewson to be unelectable. Journalist Laurie Oakes claimed that Hewson viewed Peter Costello as his would-be challenger, unaware of the threat posed by Downer. Several days later after blaming Andrew Robb for his losing the leadership to Downer, Hewson was appointed as Shadow Minister for Industry, Commerce, Infrastructure, and Customs in Downer's shadow cabinet, becoming the third former Liberal leader in the group alongside Peacock (who quit politics later that year) and Howard.
Notwithstanding not foreseeing Downer as his replacement when he appointed him Shadow Treasurer, Hewson's strategy of saving his leadership was to promote rivals such as promoting Peter Costello to the Finance portfolio and bringing Bronwyn Bishop straight to Shadow Cabinet from the backbench with the new portfolio of Urban and Regional Strategy.
Despite his advocacy of right-wing economics, Hewson supported abortion, gay rights, and increasing working mothers' benefits. In August 1994, Hewson was dismissed by Downer from the shadow ministry after declaring his view on homosexual rights and for promoting himself as the conscience of the liberal party in Downer view. During January 1995, following a controversial joke about domestic violence policy several months prior, Downer, at the risk of a leadership challenge from John Howard, asked Hewson for his support against Howard. Hewson released a statement indicating that he would support either Downer or Howard for leadership, on the condition that he became Shadow Treasurer. This led to Peter Costello (The Shadow Treasurer) stating that Hewson's days had passed and describing him as a suicide bomber. Several days later, Downer resigned and Howard was elected Liberal leader for his second period. Hewson was not returned to the front bench as part of the Howard shadow cabinet and speculation spread that he intended to leave politics, a claim he denied while at the same time endorsing John Howard as Liberal party leader and prime minister. Former New South Wales Premier Nick Greiner confirmed he had advised Hewson to retire.
On 28 February 1995, Hewson announced in the House of Representatives that he would resign as Member for Wentworth, citing his second wife's pregnancy and the fact he was seen as interfering when he spoke up and as holding a seat he should vacate if he remained silent. He said in his resignation speech that, while the Coalition might have won in 1993 had he not released the Fightback! document, he would have had difficulty in passing legislation with the Senate, and he had therefore released it in an effort to secure support and gain a mandate for its goals. He also predicted that under Howard, the Coalition would win the next election as the electorate took its revenge on those who had pursued the politics of "fear and misrepresentation" in 1993. He is the only Liberal leader to leave politics without serving as a minister. Hewson was replaced by Andrew Thomson in the 1995 Wentworth by-election. Analysts had speculated that had Hewson remained in Parliament, he would have been at risk of losing Liberal party endorsement in a party pre-selection challenge to his seat potentially from Peter King. In other words, Hewson would have been forced to retire at subsequent federal election unless he stood as an independent if he quit the parliamentary liberal party. Hewson's former chief of staff, Tony Abbott, who had just entered Parliament in the Warringah by-election, was among those who voted against Hewson in the May 1994 spill. In the immediate aftermath, Abbott told The 7.30 Report that Hewson should be remembered for his first three years as leader, when he united the party following divisions caused by the Peacock-Howard rivalry, and not for his last twelve months. Abbott also remarked that as Fightback! was central to a Hewson Prime Ministership, when the initiative was abandoned, Hewson had nothing to stand on as a leader. In fact unlike Peacock and Howard or Malcolm Turnbull who departed from the Liberal Party leadership before returning to it there was no chance of Hewson regaining the position of leader.
Hewson is alleged to have not taken advice from experts as leader and also closing the door on the backbench liberal mps.
Hewson's career stands as one of the shortest of any political party leader in Australia. Former Liberal Federal director Andrew Robb believes Hewson and the Liberals were spooked into releasing the policies of Fightback! too early by the Hawke government and parts of the media. Despite the 1993 election being regarded as a rejection of Fightback!, several parts of it were later adopted into law during the final term of the Keating Labor government, and to a larger extent during the Howard Liberal government (including the GST), while unemployment benefits and bulk billing were re-targeted for a time by the Abbott Liberal government.