San Francisco 49ers (1985–2000)
Rice's record-breaking season at Mississippi Valley State caught the attention of NFL scouts. Sources vary on his 40-yard dash time, which was measured between 4.45 and 4.71 seconds. Both the Dallas Cowboys and San Francisco 49ers showed interest in him. San Francisco had won two out of the previous four Super Bowls prior to the draft. Rice later wrote in Go Long! that he was unsure about what success he might have in the league, and that he would "often play head games" with himself; his backup plan if his football career didn't pan out was fixing electronics. In a 2022 interview with Fox News Digital, Rice expressed his doubts about being drafted at the time: "To be honest, I never thought I was going to get drafted, I downplayed everything because I didn't want that disappointment of getting up here and then come down in disappointment if it didn't happen".
In the first round of the 1985 NFL draft, Dallas had the No. 17 selection and San Francisco, as Super Bowl champion from the previous season, had the last. 49ers coach Bill Walsh sought Rice after seeing television highlights of his college performances. Walsh "saw the deep-threat the 49ers lacked ... a player who could break open a game with one play." The 49ers traded their first, second, and third-round picks for the New England Patriots' first and third-round picks. The 49ers had the No. 16 selection overall and drafted Rice before the Cowboys had a chance. Walsh described Rice as "a swift, smooth player who's got great instincts running with the ball, going to the ball and catching in a crowd." Rice was selected by the United States Football League (USFL), where the Birmingham Stallions selected him with the No. 1 overall pick of the 1985 USFL draft, but the league folded after its 1986 season. In training camp, Rice had to compete with 49ers Dwight Clark and Freddie Solomon for roster spots at the wide receiver position.
In July 1985, Rice was one of 21 rookie players who had not yet signed a contract. Rice signed a rookie contract for five years that paid him $377,000 per year. He wrote that during training camp, he was nicknamed "Fifi" because of his haircut, but he was praised by his teammates for his work ethic. It was with the 49ers where Rice switched from his college number, 88 (which was already taken by teammate Freddie Solomon), to his now famous #80 (in honor of his idol, Steve Largent). Rice made his NFL debut in the 49ers' regular season opener against the Minnesota Vikings. He had four receptions for 67 yards in the 28–21 loss. Rice scored his first receiving touchdown against the Atlanta Falcons on a 25-yard reception from Joe Montana in Week 5. Rice had a breakout game with ten receptions for a then franchise-record 241 yards against the Los Angeles Rams in Week 13, his first over 100 receiving yards, with San Francisco losing 27–20. For his game against the Rams, Rice earned NFC Offensive Player of the Week. After a seven reception, 111-yard performance in a 31–16 victory in the regular season finale against the Dallas Cowboys, while scoring a rushing touchdown, CBS announcer Pat Summerall stated that "When this guy [Rice] is finished [retires], he'll be considered one of the greatest wide receivers to ever play this game." He recorded 49 catches, for 927 yards, and three receiving touchdowns, averaging 18.9 yards per catch in his rookie season, and started four out of sixteen possible games. United Press International (UPI) named Rice the NFC Offensive Rookie of the Year, and he was selected to the PFWA All-Rookie Team. Nevertheless, Rice struggled, dropping numerous passes that season. In a game against the Kansas City Chiefs, Rice dropped two wide-open passes and later fumbled on an 8-yard pass that was intended to boost Rice's confidence. Rice said that his poor play may have been impacted by his increased wealth and the distractions that came with it. The 49ers finished the regular season with a 10–6 record and made the postseason. During the Wild Card Round against the New York Giants, Rice had four receptions for 44 yards in the 17–3 loss.
During the 1986 off-season, Rice spent much of his time studying the 49ers playbook. Playing against the Los Angeles Rams, Rice had six receptions for 157 yards and a touchdown in a Week 2 loss. He followed that with a seven reception, 120-yard game against the New Orleans Saints in a 26–17 victory in Week 3. Following a two-touchdown game against the Miami Dolphins in Week 4, Rice had six receptions for 172 yards and three touchdowns in a 35–14 victory over the Indianapolis Colts. In Week 10, against the St. Louis Cardinals, he had four receptions for 156 receiving yards and three touchdowns in the 43–17 victory. Rice had his second career 200-yard receiving game against the Washington Redskins, having a 12 reception, 204-yard performance in Week 11. For his game against Washington, he won NFC Offensive Player of the Week. He won NFC Offensive Player of the Month for November. Overall, he caught 86 passes for 1,570 yards and 15 touchdowns, both of which led the league, the first of four seasons in which Rice led the NFL in both receiving yards and touchdown receptions. He was named to the Pro Bowl and First-team All-Pro teams. The 49ers finished the regular season with a 10–5–1 record, won the NFC West, and made the postseason. Rice struggled in the Divisional Round against the eventual Super Bowl-winning Giants, fumbling what would have been a long touchdown on the game's first drive. The 49ers lost 49–3.
In the first game of the 1987 season, against the Pittsburgh Steelers, Rice went for eight receptions and 108 yards with a touchdown in a 30–17 loss. The following week against the Cincinnati Bengals, Rice recorded four receptions for 86 yards and two touchdowns in a 27–26 victory. The NFL Players Association began a strike after the season's second game, causing Rice to miss the next four games while backups replaced him (including a canceled game). He picketed outside the 49ers practice facility while some of his teammates (including quarterback Joe Montana and halfback Roger Craig), crossed picket lines to play. When the strike ended, Rice resumed playing in Week 7. In Week 10, against the New Orleans Saints, he had four receptions for 108 yards and two touchdowns in the 26–24 loss. In the following game, a 24–10 victory over the Tampa Bay Buccaneers, he had seven receptions for 103 yards and three receiving touchdowns in the 24–10 victory. His continued his productive streak with seven receptions for 126 yards and three touchdowns in a 38–24 victory over the Cleveland Browns in the following game. For his game against the Browns, he won NFC Offensive Player of the Week. Two weeks later, in Week 14, Rice recorded three receiving touchdowns for the third time in four games in a 41–0 victory over the Chicago Bears. In the final two games of the regular season, Rice recorded four total receiving touchdowns. Rice scored a receiving touchdown in every game he played that season. In total, he scored 22 receiving touchdowns in 12 games, coupled with 1,078 receiving yards from 65 receptions. His touchdown number broke a then-NFL-record previously held by Mark Clayton (18), which Rice officially broke against the Atlanta Falcons in Week 15. The record was broken by Randy Moss in 2007, when he scored 23 receiving touchdowns. After being selected to the Pro Bowl and First-team All-Pro teams, Rice was awarded the NFL Offensive Player of the Year Award, becoming the first wide receiver to receive the award. He was also named the NFLs MVP by the Newspaper Enterprise Association. In 1987, the touchdown runner-up was receiver Mike Quick with 11, marking the first time in post-NFL–AFL merger history that a category leader doubled the total of his nearest competitor and the second time in the history of the NFL from its inception; the first being Don Hutson in 1942. The 49ers finished the season 13–2,the best record in the NFL, but lost in the Divisional Playoffs to the Minnesota Vikings 36–24, with Rice having three receptions for 28 yards.
Before the 1988 season, Rice signed a five-year, $5.05 million contract in June that kept him with the 49ers through 1992. He was plagued by an ankle injury throughout the season, In Week 3, Rice had eight receptions for 163 yards in a loss to the Atlanta Falcons. In the following game, he recorded 163 receiving yards once again and had three touchdowns in a 38–7 victory over the Seattle Seahawks. In Week 13, he had six receptions for 171 receiving yards and two receiving touchdowns in a 48–10 victory over the San Diego Chargers, including a career long 96 yard touchdown. He won NFC Offensive Player of the Week for his game against the Chargers. He still put up high numbers in the games he played, finishing the season with 64 receptions for 1,306 yards and nine receiving touchdowns, averaging a career-high 20.4 yards per reception, earning him more selections to the Pro Bowl and First-team All-Pro teams. The 49ers won the NFC West with a 10–6 record. Rice had five receptions for 61 yards and three touchdowns, scoring all three in the first half of the 49ers' 34–9 win against the Vikings during the Divisional Round. In the 49ers' 28–3 win over the Chicago Bears in the NFC Championship, he had five receptions for 133 yards and two touchdowns. In Super Bowl XXIII, Rice had an 11 reception, 215-yard performance with a touchdown, helping the 49ers to a narrow 20–16 win over the Cincinnati Bengals. Both his receptions and receiving yards were Super Bowl records. For his performance, Rice was named the Super Bowl MVP; he called the win "stupendous". He became the third wide receiver to earn Super Bowl MVP honors. Even though Rice won the MVP, Montana uttered the famous: "I'm going to Disney World!" line, instead of Rice; Rice attributed him not saying it to racism. Overall, Rice caught 21 receptions for 409 yards and six touchdowns; his yards and touchdown numbers stood as postseason records until Larry Fitzgerald broke both of them in 2008.
After the 1988 season, 49ers head coach Bill Walsh retired from coaching after much speculation, and was to be replaced by George Seifert; Rice was saddened by this, referring to Walsh his "West Coast father". Rice started off the season strong with six receptions for 163 receiving yards and one receiving touchdown in a 30–24 victory over the Indianapolis Colts. In the following game, against the Tampa Bay Buccaneers, he had eight receptions for 122 receiving yards in the 20–16 victory. In the next game, a 38–28 victory over the Philadelphia Eagles, he had a season-high 164 receiving yards on six receptions for two touchdowns. Two weeks later, he had seven receptions for 149 receiving yards and a touchdown in a 24–20 victory over the New Orleans Saints in Week 5. Starting in Week 7, Rice had a six-game stretch where he had three games with two receiving touchdowns and three games going over the 100-yard mark. By the end of the 1989 season, Rice had gained 82 receptions for 1,483 yards and 17 receiving touchdowns; both his yards and touchdown numbers led the league. For the fourth straight season, Rice was selected to the Pro Bowl and First-team All-Pro team. San Francisco finished the regular season with a 14–2 record, the league's best. Rice had six receptions for 114 yards and two touchdowns in the Divisional Round against the Minnesota Vikings; the 49ers won 41–13. In the NFC Championship against the Los Angeles Rams, he had six receptions for 55 yards in the 30–3 victory. Rice finished Super Bowl XXIV with seven receptions for 148 yards and three touchdowns in the 49ers 55–10 blowout victory against the Denver Broncos.
In the 1990 season, Rice started all 16 games. In Week 3, against the Atlanta Falcons, he had eight receptions for 171 yards and a touchdown in the 19–13 victory. For his game against the Falcons, he won NFC Offensive Player of the Week. On October 14, in Week 6 against the Falcons, Rice caught a career-best five touchdowns to go with 13 receptions for 225 yards in the 45–35 victory. For the second time and against the same opponent in the 1990 season, Rice won NFC Offensive Player of the Week. On November 4, against the Green Bay Packers, Rice had a six reception, 181-yard performance with a touchdown. In the following game, against the Dallas Cowboys, he had 12 receptions for 147 yards and one touchdown in the 24–6 victory. In three of the last four games of the regular season, Rice went over 100 receiving yards. Rice had a successful year, leading the NFL in receptions (100), receiving yards (1,502), and receiving touchdowns (13), becoming the first player to lead the NFL in all three categories in the Super Bowl era: only Sterling Sharpe (1992), Steve Smith Sr. (2005), Cooper Kupp (2021), and Ja'Marr Chase (2024) have managed the feat since. He was named to the Pro Bowl and First-team All-Pro teams. Rice's efforts helped San Francisco finish the year with an NFL-best 14–2 record. During the Divisional Round against the Redskins, Rice had six receptions for 68 yards and a touchdown in the 28–10 victory. Montana injured his elbow in the NFC Championship against the New York Giants, ending with the 49ers losing 15–13, failing to repeat as NFC champions for a third time; Rice went for five receptions and 54 yards in the game.
In 1991, Montana was ruled out for the season with an injury, making Steve Young the starting quarterback. Along with Montana, teammates Ronnie Lott and Roger Craig had left in free agency, making Rice "the last of the Mohicans" as he described himself, the only remaining star player from San Francisco's 80s dynasty. Rice started the season with six receiving touchdowns in the first four games, which included a 150-yard game against the San Diego Chargers in Week 2. In Week 7, against the Atlanta Falcons, he had seven receptions for 138 yards and one touchdown in the 39–34 loss. Rice recorded 80 receptions for 1,206 yards and led the league in receiving touchdowns with 14 in the 1991 season, and was again selected to the Pro Bowl. He suffered a torn posterior cruciate ligament (PCL) against the Vikings, but the injury did not cost him any games. San Francisco managed to win their final six games to finish with a 10–6 record but they failed to make the postseason, marking the first time in Rice's career that the 49ers failed to do so.
During the 1992 season, a quarterback controversy swirled around Montana and Young. Rice openly supported Montana, but Young ended up starting, while Montana rehabbed. Wanting a high-value contract, Rice skipped training camp. He eventually signed with the 49ers for a three-year, $7.5 million contract, returning to training camp. On September 13, Rice was knocked unconscious against the Buffalo Bills, and was taken out of the game with a concussion. In Week 7, against the Falcons, Rice had a seven reception, 183-yard performance with two touchdowns to go along with a 26-yard touchdown rush, totaling 209 scrimmage yards in the 56–17 victory. He won NFC Offensive Player of the Week for this game against the Falcons. In Week 13 against the Philadelphia Eagles, he had eight receptions for 133 receiving yards and one touchdown in the 20–14 victory. He won NFC Offensive Player of the Week for his game against the Eagles. Rice surpassed Steve Largent's career receiving touchdown record on December 6 in a Week 14 game against the Miami Dolphins, scoring his 101st touchdown. In Week 16 against the Tampa Bay Buccaneers, he had seven receptions for 118 receiving yards and two receiving touchdowns in the 21–14 victory. Overall, Rice finished the season with 84 catches for 1,201 yards and ten touchdowns, and was once again named to the Pro Bowl and First-team All-Pro team. Rice helped the 49ers to an NFL-best 14–2 record, and they made the postseason. San Francisco won in the Divisional Round against the Redskins, but lost in the NFC Championship against the eventual Super Bowl champion Dallas Cowboys, being unable to stop the offense of Troy Aikman and Emmitt Smith. Rice had eight receptions for 123 yards and a touchdown in the game, with the touchdown being his 13th of his postseason career, an NFL record.
After the 1992 season, in April 1993, Montana was traded to the Kansas City Chiefs; Rice wasn't able to properly say goodbye to him, and believed that San Francisco should have "treated Joe with more class" when they traded him. In Week 8, Rice had a 155-yard performance with two receiving touchdowns against the Phoenix Cardinals. In Week 11, Rice had eight receptions for 172 yards and four touchdowns against the Tampa Bay Buccaneers in the 45–21 victory. For his game against Tampa Bay, he won NFC Offensive Player of the Week. Two weeks later, he had eight receptions for 166 receiving yards and two receiving touchdowns in the 35–10 victory over the Los Angeles Rams. In Week 16, he had four receptions for 132 receiving yards and one touchdown in the 55–17 victory over the Detroit Lions. Rice caught 98 receptions for 1,503 yards and 15 touchdowns in the 1993 season; both his receiving yards and touchdown numbers led the league. He was awarded his second career NFL Offensive Player of The Year Award, along with being selected to the Pro Bowl and First-team All-Pro teams. San Francisco finished the season 10–6, and made the postseason. Rice and the 49ers won in the Divisional Round against the New York Giants, but once again lost in the NFC Championship against the Dallas Cowboys; Rice recorded nine receptions for 126 yards during the 1993 postseason.
While he didn't get along with free agent addition Deion Sanders, he believed Sanders would help in the 49ers' pursuit of the Super Bowl. These assertions were proven correct, as Rice made it back to the Super Bowl with the 49ers in 1994, recording 112 receptions for 1,499 yards and 13 touchdowns, with Sanders winning the NFL Defensive Player of the Year Award. The season began against the Los Angeles Raiders, where he had a seven reception, 169-yard game with two touchdowns (rushing for one more), moving into first place in the NFL records for career touchdowns, with 127. On September 18 against the Rams, his 147 receiving yards from 11 catches moved him past Art Monk as the NFLs active leader in that category and past Charlie Joiner for third all-time. In Week 12, in another game against the Rams, he had 16 receptions for 165 receiving yards and three receiving touchdowns. For his game against the Rams, he won NFC Offensive Player of the Week. In Week 15 against the Chargers, he had 12 receptions for 144 receiving yards in the 38–15 victory. He passed Largent for second place in the 16th game of the season. Rice was selected to the Pro Bowl and First-team All-Pro teams. With a 13–3 record and making the postseason, the 49ers won against the Bears in the Divisional Round. In the NFC Championship, they faced the Cowboys for the third straight year. After two previous defeats, the 49ers were victorious against the Cowboys 38–28. Rice was a vital component in their 49–26 victory over the San Diego Chargers in Super Bowl XXIX, combined with a six-touchdown performance by Young, Rice caught ten passes after catching six in the 49ers last two postseason games, coupled with 149 yards and three touchdowns, despite playing with a separated shoulder for much of the game. In three Super Bowl appearances at this point in his career, Rice caught 28 receptions for 512 yards and seven touchdowns, with all three statistics career Super Bowl records.
During the 1995 season, Rice had a record-setting campaign. After an 87-yard, one-touchdown day to start the season against the New Orleans Saints, Rice had 11 receptions for 167 yards and two touchdowns in a 41–10 victory over the Atlanta Falcons. Following a two-touchdown game against the New England Patriots in Week 3, Rice had 11 receptions for 181 yards in a 27–24 loss to the Detroit Lions. In Rice's next three games, he scored a receiving touchdown in each. On October 29, with an eight reception, 108-yard performance in Week 9, he surpassed James Lofton as the all-time leader in receiving yards against the Saints, with 14,040. Against the Cowboys, he had five receptions for 161 yards and a touchdown in a Week 11 victory. In Week 12, against the Miami Dolphins, he had eight receptions for 149 yards and two touchdowns in the 44–20 victory. Rice had one of the best statistical games in his career against the Vikings, catching 14 passes for a career-high 289 yards (at the time the fifth-most in a game), and three touchdowns. Rice won NFC Offensive Player of the Week for his game against the Vikings. Vikings head coach Dennis Green said of Rice: "We did take the 49ers out of their running game, but Jerry was the one ingredient we had a hard time stopping", "In fact, we had a hard time slowing him down". In the final game of the regular season against the Atlanta Falcons, he surpassed Art Monk as the all-time leader in receptions, with 942; his performance included 12 receptions for 153 yards, a 41-yard touchdown-throw, and a fumble recovery for a touchdown; his yards total was enough to break the record for most receiving yards in a season, with 1,848 yards, coupled with 122 receptions and 15 touchdowns. He was selected to the Pro Bowl and First-team All-Pro teams. His single-season receiving yards record was not broken until Calvin Johnson broke it in 2012. With an 11–5 record and making the postseason, the 49ers lost in the Divisional Round to the Green Bay Packers, in which Rice had 11 receptions for 117 yards.
During the offseason of 1996, Rice and Jackie were expecting their third child, and on May 16, 1996, Jada Rice was born. Minutes after the birth, however, Jackie suffered complications and nearly died from blood loss. She made a recovery after many surgeries. This caused Rice to miss almost all of June mini-camp and one week of training camp; he was supported by his teammates and coaches along the way. Even through these troubles, he was available for the start of the regular season. In Week 4, against the Carolina Panthers, he had ten receptions for 127 receiving yards. In Week 7, he had his only game of the season with multiple receiving touchdowns with two against the Green Bay Packers. He had ten receptions for 129 yard and a touchdown in a Week 15 loss to the Carolina Panthers. Overall, he recorded 108 receptions (leading the NFL) for 1,254 yards and eight touchdowns. Rice was selected to the Pro Bowl and First-team All-Pro. With a 12–4 record and making the postseason, San Francisco won in the Wild Card Round against the Philadelphia Eagles 14–0 with Rice scoring a touchdown, but lost to the Green Bay Packers in the Divisional Round, as the 49ers were unable to gain any ground with their offense, with only 196 yards of total offense. Through 1994 and 1996, Rice racked up 342 catches for 4,601 yards and 36 touchdowns.
Before the 1997 season, Rice signed a seven-year, $32 million contract. During the 49ers' opening game of the season, Rice tore the anterior cruciate and medial collateral ligaments in his left knee on a reverse. Warren Sapp of the Buccaneers grabbed Rice by the face mask and wrenched him to the ground, drawing a 15-yard personal foul. The injury broke Rice's streak of 189 consecutive games played; throughout high school, college, and the NFL he had never missed a game excluding three strike games. Wanting to make it back in time for the retirement of Montana's jersey number, he made his return 14 weeks later on December 15, much earlier than doctors wanted him to. He scored a touchdown, but he cracked his left patella as he came down with the catch. He missed the Pro Bowl team for the first time in 11 years due to the injury. San Francisco still made the postseason with a 13–3 record, beating the Minnesota Vikings in the Divisional Round 38–22, but lost for the third straight time against the Green Bay Packers 23–10 in the NFC Championship.
Rice made a full recovery, coming back in time for the 1998 regular season opener. In Week 4, against the Atlanta Falcons, he had eight receptions for 162 receiving yards and two receiving touchdowns in the 31–20 victory. In Week 11, in another game against the Falcons, he had ten receptions for 169 receiving yards and a receiving touchdown. Overall, he recorded 82 catches for 1,157 yards and nine touchdowns, becoming the oldest receiver to record a 1,000-yard season, at age 36, and returned to the Pro Bowl team. San Francisco made the postseason with a 12–4 record. They faced the Packers once again the Wild Card Round. Although Rice only had one catch for six yards in the game, the 49ers defeated the Packers 30–27. San Francisco was defeated in the Divisional Round by the Atlanta Falcons 18–20. Rice had a receiving touchdown in the loss.
In Week 13 of the 1999 season, Rice had nine receptions for 157 receiving yards and two touchdowns in the 44–30 loss to the Cincinnati Bengals. In the 49ers' regular season finale against the Atlanta Falcons, he had six receptions for 143 yards in the 34–29 defeat. Rice finished the 1999 season with 67 receptions for 830 yards and five touchdowns. The season was the first that Rice failed to reach 1,000 yards receiving while playing in all 16 games. San Francisco struggled as a whole, going 4–12 and missing the postseason, losing 11 out of their last 12 games after Young had concussion troubles, leading him to retire after the season.
In the 2000 season, his final season in San Francisco, he again missed 1,000 receiving yards, with 75 receptions for 805 yards and seven touchdowns. The 2000 season marked Rice's first without having a game where he recorded at least 100 receiving yards. In his final home game against the Bears, he had seven receptions for 76 yards in the 17–0 victory. It was the same game in which Terrell Owens set the single-game record for receptions, with 20. That angered Rice as he wanted it to be a special day for him, not for Owens, and many of Owens' receptions were intentionally called in order for him to break the record. San Francisco again struggled going 6–10 and missing the postseason.
